

04
Skyline & Co.
Graphic Design + Art Direction

THE CLIENT
Skyline & Co.
THE SCOPE
• Brand Strategy + Visual Identity
• Venue Sub-Brand Development
• Website Design
• Collateral Design
• Social Media Content Creation
• Email Templates
• Launch Strategy
THE CHALLENGE
As a rooftop event venue overlooking the Kansas City skyline, Skyline & Co. needed a brand that matched the elevated experience they offered. Their existing identity didn’t fully capture the sophistication, versatility, and unique sense of place their venues provided. To establish a cohesive presence, a full branding initiative was needed, beginning with the creation of the core brand identity and verbal messaging, and extending to tailored branding for each location. Supporting materials such as sales collateral, signage, ongoing social media content, and additional marketing needs would be a major component for activation to ensure consistency across every touchpoint. Ac functional website and editable email templates were also needed to align consistent communications and give users a simple way to research options and get in touch.
Studio: Hello Big Idea

































































